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Zagorka "a taste less ordinary" by Bartle Bogle Hegarty

Zagorka, the Bulgarian beer owned by Heineken, has released a series of seven short ads. Bartle Bogle Hegarty created the campaign, which it hopes will help Zagorka recapture some of its lost market share. The campaign is called "a taste less ordinary" and will only be shown in Bulgaria. It features...

Branston kicks off search for media and creative agencies

Mizkan, the Japanese food company that bought Branston from Premier Foods for £92.5 million earlier this year, is looking for a creative agency and a media agency for the pickle brand.

BBH wins £35m pan-Euro Philadelphia ad brief

Bartle Bogle Hegarty has won the £35m pan-European advertising account for Philadelphia.

Rice Krispies "what's it like to be a fish" by Leo Burnett London

Kellogg has released a TV ad to promote its Rice Krispies Multi-Grain Shapes. The 30-second spot, created by Leo Burnett London, features a young child who, inspired by the different shapes in her cereal, wants to know what it is like to be a fish. In addition to the TV spots, the ad will air in cinemas...

Florette to run ads when the sun shines

Florette, the bagged salad brand, will use Met Office data to time the release of its 2013 "feelgood" ads to coincide with good weather, beginning next week.

Freedrinks hires Enter and Walker Media for Zeo

Freedrinks has hired Enter and Walker Media to its creative and media accounts respectively, as part of the drinks company's £8m of support for the Zeo range of soft drinks.

Warburtons "Half and Half" by WCRS

Warburtons has taken full advantage of The Chiswick Towers two large LED displays on the London stretch of the M4 by launching a split poster across the screens. Each side of The Chiswick Towers shows half of a Warburtons loaf. The ad, which was created by WCRS, promotes the brand s Half Half...

Lucozade unveils 'powered by glucose' spot

Lucozade Energy today unveiled a new global campaign that introduces the slogan "powered by glucose".

Hovis "St George's" by JWT London

Hovis will run a national press and outdoor campaign tomorrow (23 April) to mark St George s Day. The ad, which was created by JWT London, is an image of a bacon sandwich cut into quarters to resemble the St George s flag. It was written by Tim Noble and art directed by Gem Hagan. Tal Silverman was...

Evian "baby & me" by BETC Paris

The bottled water brand Evian has rejuvenated its "live young" campaign with a new TV spot by BETC Paris. In the ad, which lasts over a minute, people are captivated by the reflection from a window that shows their baby selves. They then start dancing to the Ini Kamoze song Here Comes The Hotstepper,...


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