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Maxus has won the £21m media planning and buying account for Associated British Foods' grocery arm, snatching the business from incumbent ZenithOptimedia in a competitive review that also included MPG Media Contacts.
Organix, the organic children's food company, has appointed MPG Media Contacts to its £2m media planning and buying account, following the closure of The Media Shop earlier this year.
SABMiller, the brewer, has appointed MEC to its £80m European media planning and buying account to promote brands including Peroni and Grolsch.
MEC has appointed Caroline Banquet, formerly brand manager at Unilever margarine Flora pro.activ, as its new communications director for Danone and Complan, replacing Julia Guest.
Lavazza, the Italian coffee brand, has appointed MEC, the WPP media agency, to its estimated €50m (£42m) pan-European media planning and buying account after a competitive pitch.
Tea brand Tetley has shortlisted incumbent agency Starcom MediaVest Group and MediaCom, Walker Media and Manning Gottlieb OMD to pitch for its £4m media planning and buying account.
GMG Radio's Smooth has agreed a commercial partnership with Tetley to feature the station's branding on a million boxes of its decaffeinated tea this winter.
Dairy product manufacturer Bel Group has handed the bulk of its €150m (£130m) global media business to OMD, with a small portion also going to ZenithOptimedia.
This week, Bitch ponders a question from Majestic Wine, joins Stevie Spring at university, and uncovers two different types of marathon at Mindshare and MediaCom.
Jon Goldstone, group marketing director of Premier Foods, told the Media360 conference audience he was more interested in hiring "good people" than in the hiring process, as he summed up his company's experience of working with agencies.
