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Harvey Nichols is to launch a tongue-in-cheek print, online and outdoor campaign featuring women carrying oversized dogs in handbags. The work, created by Adam Eve/DDB, plays on the celebrity fashion trend of carrying small dogs in oversized handbags. The strapline reads: "Harvey Nichols the new...
Asics has launched a global campaign, spanning TV, print and social media, that focuses on motivating everyday athletes. A Facebook app with tailored training strategies forms part of the push. The campaign, created by 180 Amsterdam, launches with a 60-second TV ad directed by Kim Gehrig through Somesuch...
Cristiano Ronaldo stars in Nike s latest ad for its Mercurial Vapor IX boots. In the online film, which was created by Wieden Kennedy s Tokyo and Portland offices, what appears to be a hurricane sweeps up everything on a football field. It then emerges that the havoc is being caused by Ronaldo and...
BETC Paris has created a tongue-in-cheek spot for the French underwear brand Le Slip Francais.The film, the company's first commercial, shows a woman demonstrating the special qualities of Le Slip Francais underwear using some eggs and a hammer. The work was written by Patrice Dumas, art directed by...
The Brooklyn Brothers has created its first work for Warehouse since winning the business last year. The campaign, which comprises press, outdoor and in-store work as well as digital films, launches the fashion chain s spring/summer 2013 collection. It features women "on the go" in the city, going about...
High-end fashion brand Burberry has approached holding companies in advance of a pitch for its global media planning and buying business.
Jack Wills, the clothing brand, has appointed CHI Group agencies The Social Practice, M/Six and CHI & Partners to its global account after a competitive pitch.
A Christmas Carol gets a celebrity makeover by Sid Lee for this year s Christmas campaign from Adidas. "The cautionary tale of Ebenezer Snoop" features the rapper Snoop Dogg and sport stars including the footballer David Beckham, the basketball player Derrick Rose and the tennis player Andy Murray....
Adam Eve/DDB has created a follow-up to last year s "walk of shame" Christmas viral. This year s film focuses on another hazard of the festive party season: wearing the same dress as someone else. Shot by the directing duo Ne-o through Stink, the 90-second spot features a stand-off between two women...
The watches and jewellery brand Diesel TimeFrames is launching a global campaign, by Crispin Porter Bogusky, that inspires people to make the most of the time they are alive. A TV ad is supported by an online survey that calculates the number of days users have to live. It was written by Emma Penz,...
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