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Carat, MediaCom and OMD top media agencies in Marketing's Adwatch of the Year 2009

LONDON - TV commercials placed by Carat appeared more often than any other media buying and planning agency in Marketing's weekly Adwatch ranking of ad recall during 2009.

Argos set for merry Christmas

First major retailer to launch Christmas campaign enjoys an increase in its overall index rating

L'Oréal cashes in on Cole factor

Celebrity's role as the face of Elvive shampoo increases buzz scores for beauty product manufacturer

Burger King rings the changes

Fast-food provider promotes its latest creation with quirky ad that provokes positive consumer response

BMW ads are a joy to behold

Car manufacturer recovers from closure of its Mini factory to achieve a year-high reputation score

Model duo do encore for Npower

Energy supplier returns to Wallace and Gromit for TV campaign to promote its loft insulation offer

Stars come out to boost Sky HD

Oscar-winning actor among celebrities generating positive response to broadcaster's latest TV campaign

Media Mix - The power of the national game

The cost of ESPN's football debut is matched by potential audience reach.

Volkswagen steps up a gear

Car manufacturer's Positive Thinking campaign for new Passat range shows strong results.

Samsung rockets with new Jet

Successful new campaign suggests phone manufacturer understands the market and caters for it well

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