Zurich Insurance Group has awarded its global integrated advertising, media and digital account to Interpublic Group after a pitch.
25 Apr 2013
Axa France has released an ad on YouTube to promote the fact that it rewards good drivers. The minute-long spot is filmed in a small town. Real passers-by look aghast when an old lady repeatedly crashes her car before driving into a stall next to a banner for Axa insurance, revealing the stunt. The...
Comparethemarket.com has today launched a 30-second TV spot that brings together characters from Comparethemarket.com and Comparethemeerket.com.
22 Apr 2013
Comparethemarket.com has released a TV spot bringing together characters from the website and Comparethemeerkat.com. The ad, by VCCP, shows the assistant to Comparethemarket.com s fictional owner, Maurice Wigglethorpe-Throom, throwing a rock through the window of the meerkat mansion, with a note demanding...
Direct Line Group is creating an in-house "digital agency" team, as the insurance company aims to "increase the depth" of its customer relationships.
04 Apr 2013
Gocompare.com has launched its latest ad featuring the brand mascot Gio Compario. Dare created the ad as part of the company s "saving the nation" campaign. The spot shows the opera singer Compario pitching an advertising idea to colleagues to save customers from getting a "rough deal". It was created...
Comparethemarket.com, the price comparison website, has hired iCrossing to its natural search account, previously handled by Steak.
06 Feb 2013
Dawn French is starring in a series of TV ads for Churchill after replacing Martin Clunes as the face of the insurance brand. The new campaign, created by WCRS, will see the actress encounter the brand mascot Churchill while looking for a pet at Battersea Dogs Home. A series of four 30-second ads will...
21 Jan 2013
An accident-prone family with a passion for DIY is the focus of a series of idents created for Nationwide by Branded, MPG Media Contacts' branded content division.
Innovation Group has drafted in Louise Fisk from Logica to head up global comms, PR and marketing.