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McDonald's rolls out campaign for new iced smoothie

13 Jun 2013 | by James Swift

McDonald's is launching a campaign to promote its Iced Fruit Smoothie drinks and is offering app users the chance to get a free taste.

Media business rankings

13 Jun 2013

14 June 2013: Starcom MediaVest Group joins the table at number four after landing Burger King.

Baby Grand wins West Cornwall Pasty Company account

10 Jun 2013 | by Magda Ibrahim

Creative agency Baby Grand has won the West Cornwall Pasty Company (WCPCo) account following a five-way pitch.

Starcom scoops Burger King brief

06 Jun 2013 | by Louise Ridley

Burger King has appointed Starcom to handle its £40 million European media planning and buying business.

McDonald's "parallel lives" by Leo Burnett

04 Jun 2013

McDonald s has released the next instalment of its "we all have McDonald s in common" campaign. The ad, which was created by Leo Burnett, features an old man and a group of youngsters going about their lives on a council estate, and highlights how they're not that different from each other. The spot...

Just Eat rival calls European ad pitch

22 May 2013 | by Ian Darby

Delivery Hero, the company that owns a network of food delivery websites, is looking for an ad agency to work on its brands in Europe.

McDonald's "great tastes of America" by Leo Burnett

08 May 2013

McDonald s has launched a campaign, by Leo Burnett, to promote its American-themed range of burgers. The promotion began on 1 May and will last five weeks. Each week, a TV spot will advertise a different burger that represents a specific US location. The TV activity be supported by national press executions....

McDonald's "worth getting up early for" by Leo Burnett

23 Apr 2013

McDonald s has launched a TV campaign to remind people about its sausage-and-egg McMuffin. The spot, by Leo Burnett, shows a man travelling with his dog all the way from the Scottish Highlands to a McDonald s for breakfast. It ends with the strapline: "Worth getting up early for." The ad was written...

Taco Bell turns to Deutsch for latest TV ad

17 Apr 2013 | by James Swift

Deutsch LA has created a new TV spot for Taco Bell under the fast-food outlet's 'Live Mas' (live more) campaign.

Itsu hunts for creative agency

04 Apr 2013 | by James Swift

Itsu, the Asian-inspired food chain founded by the entrepreneur Julian Metcalfe, is looking for a creative agency ahead of its first advertising and marketing campaign.

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