20 May 2013
Canon has launched a TV ad running across the EMEA region until August, created by Mcgarrybowen London. The ad, directed by Thomas Hilland and appearing in 30- and 60-second versions, shows Canon users challenging themselves with image capture and production, including shooting using zoom while canoeing...
20 May 2013
Forbes has released a series of print ads to promote its Rich List. The ads show how even stars such as the singer Madonna and the footballer Cristiano Ronaldo earn a pittance compared with the world s richest people. For example, one ad shows Ronaldo as a robot, and tells us that he would have to play...
Steve Hatch, chief executive of MEC, and Linda Grant, managing director of DMG Media free division, will lead proceedings at the industry's biggest night of recognition as co-chairs of the Media Week Awards 2013.
The Army has begun a recruitment campaign aimed at bringing in 10,000 new soldiers and officers over the next 12 months.
20 May 2013
Foot Locker has launched a spot featuring an installation that lets people mix music with their feet. The ad, which was was created by Abbott Mead Vickers BBDO, shows Foot Locker employees, or "Stripers", using the "sneaker mixing deck" in one of the company's stores. Marshmallow Laser Feast created...
20 May 2013
The Army has released an ad as part of its "step up" campaign, with the aim of recruiting 10,000 soldiers and officers over the course of 2013. The 60-second spot, created by JWT, was shot from the perspective of a new recruit s boots, showing the soldier going through training, parades and combat....
20 May 2013
| by Priyanka Mehra Dayal
Heinz is to bring back the invisible bottle of tomato ketchup in a new ad campaign using the catch phrase 'It has to be Heinz," following the brand being featured in 'Mad Men' on Sky Atlantic.
Goodstuff Communications has picked up the UK media planning and buying business for Diesel TimeFrames, a joint venture between Fossil Watches and Diesel, after a pitch against incumbent Mindshare.
17 May 2013
| by Priyanka Mehra Dayal
Cheil Worldwide has hired WPP's Chris Chalk to run its European operations as president and chief strategy officer, as part of its ongoing efforts to boost its senior management team.
17 May 2013
| by Priyanka Mehra Dayal
Leagas Delaney, the independent London-based agency, has hired the Irish creative duo David Fitzsimons and Peter Crothers as copywriters.