21 Nov 2012
| by Hannah Crown
GolinHarris has been tasked with handling Cadbury's entire UK consumer PR work, as the brand plans a raft of new products in 2013.
26 Sep 2012
| by Hannah Crown
Wrigley has hired a senior health comms specialist to oversee a programme promoting the benefits of chewing gum to dentists, as part of a wider oral health focus for the brand.
26 Jul 2012
| by PRWeek reporters
Official backers of London 2012 see brand reputation increase ahead of non-sponsors.
28 May 2012
| by Hannah Crown
A campaign to promote McVitie's cakes as a summer snack of choice has been handed to Brazen.
22 Mar 2012
| by John Owens
The British Coffee Association (BCA) was becoming increasingly concerned about negative media reports about the health risks of coffee.
Kraft Foods has selected five agencies for its consumer PR roster to work across the company's UK business.