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General Mills has appointed Incahoots, the new independent agency, to handle the integrated activity for its Nature Valley brand after a competitive three-way pitch.
Abbott Mead Vickers BBDO, Engine and DLKW Lowe are among the agencies understood to have made it on to the Government's creative framework, while agencies such as DraftFCB and TMW are on the digital roster.
OgilvyOne won the Grand Prix at last night's DMA Awards after its campaign for an industrial weighing scales manufacturer won gold in nine categories.
Tesco has gained a victory against arch rival Sainsbury's after contacting the advertising watchdog and calling into question Sainsbury's 'Live Well For Less' strapline.
The National Trust is sending out what appears to be a DVD of a period drama in the first direct mail campaign by Lida since winning the account in June.
Audi is to debut its latest TV ad campaign, promoting its new A6 Bi Turbo model, during Monday's (11 June) Euro 2012 clash between England and France on ITV1.
EDF will drive traffic to the revamped website for its Thank Yous reward scheme with an integrated campaign launching tomorrow (12 May).
Discount vouchers for The Sun are going out today under the guise of Sun-branded cereal packs, created by direct agency Partners Andrews Aldridge, to people who read one of the paper's rivals.
Nick Gill believes exciting the public is still the priority: get the most out of your creative, take an open-minded approach and use technology wisely.
Groupon has been rapped by the Advertising Standards Authority (ASA) again, over two misleading ads and is being investigated by the Office of Fair Trading.
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