Brands on alert: six things you need to know about draconian new EU data rules
01 Mar 2013 | by Noelle McElhatton
Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms.
Click
to remove filters
Consumers receive an average of two nuisance calls per week, with Payment Protection Insurance (PPI) claims companies the biggest offenders, according to Ofcom.
Marketers must prepare for stricter regulations covering data privacy following the publication of draft reforms.
Npower has been fined by Ofcom for abandoning telemarketing calls to the public and playing messages containing marketing content during abandoned calls.
The Direct Marketing Association is issuing new guidelines to contact centres, which explain how to deal with customers who suffer from dementia.
The Royal Mail is expanding its business with the launch of its own direct marketing services facility, MarketReach, to help boost the use of mail marketing by UK brands.
The Direct Marketing Association (DMA) is demanding that the Information Commissioner's Officer (ICO) makes an example of telemarketers that have broken regulations, in the wake of the recent 'Panorama' investigation.
The government-regulated service intended to allow people to block cold callers is being ignored by "cowboy" telemarketing companies, according to a BBC 'Panorama' investigation.
The launch of the manufacturer's Surface tablet left Mole unable to decide whether we should splash out on an Apple iPad or wait for Microsoft's latest offering.
The company faces a £3.5m bill for breaching its marketing licence. Mole wanted to know whether our dear old ma would be among the customers to benefit.
EDF Energy has agreed a total settlement bill of £4.5m, including a £3.5m credit to vulnerable customers, after an Ofgem investigation concluded the energy firm had breached its marketing licence conditions.