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Pegasus called in for Soft & Gentle and Cuticura consumer drive

13 May 2013 | by Loulla-Mae Eleftheriou-Smith

Pegasus has been brought in to handle a major consumer PR drive for two personal care brands, Cuticura and Soft & Gentle, on a retained basis.

Zeno Group expands senior team with Rachel Vrettos hire

16 Apr 2013 | by Lynsey Barber

Zeno Group has expanded its UK-based senior team with the hire of Rachel Vrettos to lead its healthcare division.

The Red Consultancy creates deputy CEO role for Amanda Duncan

28 Mar 2013 | by John Owens

The Red Consultancy has made Amanda Duncan deputy CEO as part of a reshuffle following the departure of Andrew Baiden.

PRCA launches regional awards with Lords Chadlington and Black as chairs

08 Mar 2013 | by John Owens

Huntsworth CEO Lord Chadlington and executive director of the Telegraph Media Group Lord Black are to spearhead new nationwide PRCA awards intended to show that 'excellence is not bound by the M25'.

Red Consultancy's group MD Andrew Baiden steps down

01 Mar 2013 | by John Owens

Andrew Baiden, group MD of The Red Consultancy, is leaving the agency with immediate effect after 18 years to take a career break.

Luther Pendragon dropped by ABPI over tobacco client

07 Feb 2013 | by Loulla-Mae Eleftheriou-Smith and Daniel Farey-Jones

The Association of the British Pharmaceutical Industry has dropped Luther Pendragon, claiming it did so as soon as it learned the agency has decided to work for tobacco company Phillip Morris.

Industry pioneer Daniel J. Edelman passes away at 92

15 Jan 2013 | by PRWeek Staff - US

Daniel J. Edelman, who founded an agency that would go on to become the PR industry's biggest, died Tuesday at age 92 of heart failure.

Bio-Oil hires Pegasus for consumer healthcare PR brief

25 Jan 2011 | by Nikki Wicks

Pegasus PR has been appointed to handle the consumer and healthcare professional PR for leading skincare treatment, Bio-Oil.

UK brands lag behind US counterparts in response to swine flu

30 Apr 2009 | by Jennifer Whitehead

LONDON - US soap and hygiene brands are updating their marketing campaigns in response to the panic over swine flu, but UK brands have been slower to respond to the crisis.

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