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VisitBritain has partnered with airline Emirates to launch a luxury marketing campaign aimed at people who have more than $1m in disposable funds.
This webcast features speakers from the BBC and Aprimo offering a channel-by-channel breakdown of what's working and what isn't. The webcast also features questions that were fielded live by our audience as well as the results of our interactive votes on subjects such as which social network the audience...
Clash-Media, the lead-generation company, closed its UK trading operation today (23 June), with nine redundancies.
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson
Argos is continuing its FIFA World Cup ambush activity, by allowing consumers to create personalised invites to house parties around tournament matches.
Marketing directors from brands such as Durex and lastminute.com are featured in these video highlights of Marketing's acclaimed conference on engaging young people.
Senior directors from organisations like Flybe, Zurich and Responsys are among those contributing in this online video on email marketing. Gain insights and tips to help you generate more conversions with your emails.
LONDON - Tourism Ireland has launched a campaign using the strap line 'Tales for the constantly curious' to encourage consumers to book a Spring or Summer holiday to Ireland.
Recorded at Brand Republic's email marketing conference, this video features insights from senior marketers of BSkyB, eBay, easyJet and Ticketmaster into boosting email conversions.
LONDON - Thomas Cook has launched a six-figure digital campaign running across Microsoft's consumer network including MSN Today and Hotmail in an attempt to bolster interest in the flagging market for holidays.
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