22 Dec 2009
| by Staff
NEW YORK - Michelin has moved its estimated $43m US media planning and buying account from MediaCom to WPP sister agency Mediaedge:cia.
LONDON - Havas Sports & Entertainment has won the 19-month brief to handle the marketing behind France's application to host the 2018 Winter Olympic Games and Winter Paralympics Games in the city of Annecy.
LONDON - WPP's Mindshare has won the £50m global media planning and buying account for Randstad, the world's second-largest recruitment group.
15 Dec 2009
| by Staff
LONDON - TV commercials placed by Carat appeared more often than any other media buying and planning agency in Marketing's weekly Adwatch ranking of ad recall during 2009.
LONDON - The pharmaceuticals giant Eli Lilly is looking for a media agency to handle its pan-European media planning and buying account for Cialis, the company's erectile dysfunction drug.
LONDON - Twenty Twenty Media Vision, former WFCA media director Bill Jones' newly formed media agency, has secured two new clients, Jackpot City and Purple Hoot.
LONDON - International Masters Publishers, the direct marketing specialist, has appointed WPP's Mindshare as its UK media partner for its 2010 marketing campaign.
LONDON - Beverage Brands, the owner of WKD, has awarded MediaCom its £5 million media buying account.
08 Dec 2009
Congratulations to all the winners of Marketing's Agency of the Year 2009. In the supplement that accompanies this issue, you can read why every winner, and the runners-up, were so commended.
08 Dec 2009
| by Staff
Catch up on the key media news of the past week.