Marketing gears up to unveil Agency of the Year 2012 winners
07 Dec 2012 | by Gemma Charles
In just a few days' time, Marketing will reveal the winners of its annual Agency of the Year awards.
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Counting down 2012's finest Marketing Moments
10 Dec 2012 | by Nicola Kemp
Nicola Kemp unveils the top marketing moments of the past 12 months.
Marketing unveils its Agency of the Year 2012 shortlists
21 Nov 2012 | by Gemma Charles
Marketing is close to announcing the winners of its annual Agency of the Year awards, and for the first time we reveal the agencies to make each shortlist.
McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012
12 Jun 2012 | by Alex Brownsell
McDonald's secured the prestigious Grand Prix at the 2012 Marketing Society Awards for Excellence, held on Monday, for the role marketing has played in overhauling its UK business since 2006.
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Contact Centre Agency of the Year: CPM
13 Dec 2011 | by Kim Benjamin
The agency has posted its best-ever growth figures and worked with a host of fresh clients as well as winning plaudits for its imaginative staff development programmes, writes Kim Benjamin.
Contact Centre Leagues 2010
05 May 2010 | by Melanie May
Contact centres continue to be on the receiving end of bad press for failing to sort out customers' enquiries at the first time of asking. Melanie May investigates the ways outsourced centre providers are helping brands to prevent their customers from entering phone-based hell.
Marketing's Contact Centre League Tables 2009
06 May 2009 | by Richard Abbott
Consumers may still view them with scorn, but outsourced contact centre providers are working hard to change their reputation and convince marketers of their experience and flexibility amid the downturn.
Marketing League Table: Contact centre leagues
19 Dec 2007
The backlash against overseas call centres has prompted a raft of brands, such as Lloyds TSB and Esure, to return their operations to the UK. The original move offshore may have cut costs, but fuelled complaints of poor service and left consumers frustrated. Investment in marketing activity is money...
Marketing League Table: Contact centres
02 May 2007 | by Amanda Nottage
Outsourcing abroad is slowly giving way to more personal services as contact centres to try to turn around a dire image.
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