30 under 30: the winners - Part Two
26 Jul 2010 | by Harriet Dennys
From social media superstars to data and technology powerhouses: Harriet Dennys presents winners 16 to 30 of Media Week's 30 under 30 list 2010
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The agency has posted its best-ever growth figures and worked with a host of fresh clients as well as winning plaudits for its imaginative staff development programmes, writes Kim Benjamin.
From social media superstars to data and technology powerhouses: Harriet Dennys presents winners 16 to 30 of Media Week's 30 under 30 list 2010
LONDON - Contact centres come in for severe criticism, yet they provide a unique opportunity for one-to-one customer communication. We asked a panel of experts to give their responses to the top five customer complaints, and suggest how to avoid causing them in the future.
LONDON - When the heaviest snowfall in 18 years closed Heathrow Airport in February, British Airways was swamped with calls from holidaymakers seeking the latest travel information.
LONDON - With brands feeling the pinch of an economic downturn, customer-service budgets are under threat. Now is the time for the outsourced contact centre industry to prove that it is more than just a secondary consideration.
LONDON - A septet of contact centre professionals give their advice on how to get the best out of outsourcing and reveal how their companies manage to act as direct extensions of a client's brand
For many brands, call centres are the main point of contact with customers, but they must decide whether it is best to run their own operation or outsource the job to an agency. Rob McLuhan reports.
Failing to offer access to customers via every available channel is certain to put a brand at a disadvantage. Rob McLuhan asks how communications can be integrated best to serve consumers in the most effective manner.
The outsourced customer service facilities handled by contact centres is worth an estimated £17bn a year, and the industry employs about 592,000 contact centre agents in the UK.
LONDON - If employees are a marketing medium, should HR professionals have a greater say in the message to ensure that frontline staff are true brand ambassadors?