to remove filtersOlder,richer,wiser? Marketing to the over 50s video webcast
19 Aug 2008 | by SpeakersChannel.tv
Experts from Kellogg's, Universal and BSkyB are among those offering insights in this free video for marketers looking to engage an over 50s audience.
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Profitable, cost-effective and trusted B2B marketing
22 Jun 2009 | by SpeakersChannel.tv
Filmed at Marketing's 2009 B2B conference, this video features backstage interviews and presentations from the highest-rated speakers present. These include representatives of organisations such as IBM, Allianz and Nectar Business.
Endsleigh hands digital account to Inbox
17 Mar 2008 | by Alex Donohue
LONDON - Endsleigh Insurance has appointed Inbox as its digital marketing agency, as part of the company's steps to become a more digitally focused brand.
RMG unveils digital drive for HSBC-backed China exhibition
14 Mar 2008 | by Alex Donohue
LONDON - RMG Connect has created a digital campaign for HSBC, promoting the global bank's sponsorship of the Victoria & Albert Museum's China Design Now exhibition, which opens March 15.
Barclays Wealth appoints Dawes to head direct work
29 Feb 2008 | by Alex Donohue
LONDON - Barclays Wealth has appointed Nathan Dawes, a former group account director at Leo Burnett Sydney, as head of marketing communications for its direct brokerage division, Barclays Stockbrokers.
FSA to launch family finances campaign
20 Feb 2008 | by Alex Donohue
LONDON - The Financial Services Authority has launched a direct campaign offering new parents advice on budgeting for childcare.
EasyJet teams up with Citi Cards for rewards scheme
16 Jan 2008 | by Alex Donohue
LONDON - Budget airline EasyJet has agreed a deal with Citi Cards to launch a credit card scheme offering users an ongoing rewards programme featuring money off flights from the UK.
Mailing banned for irresponsibly tempting teens to spend
09 Jan 2008 | by Alex Donohue
LONDON - The ASA has upheld a complaint that a direct mailing from a division of mail order clothing company Littlewoods irresponsibly encouraged young female shoppers to spend excessively.
HSBC appoints Fast Track for British Lions task
06 Dec 2007 | by Alex Donohue
LONDON - HSBC has appointed sports marketing agency Fast Track to handle the bank's recently won sponsorship of the 2009 British & Irish Lions tour of South Africa.
Sainsbury's adds two to customer titles range
05 Dec 2007 | by Alex Donohue
LONDON - Sainsbury's is launching two Seven Squared-produced customer magazines covering its drinks and finance products.
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