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Carlton Communications chief executive Steven Cain has confirmed he is to leave at the end of January as the company s merger with United News s chief executive, will take the role of chief executive in the enlarged group.

Briefs

Channel 5 s The Roseanne Show has been warned by the Independent Television Commission (ITC) about giving too much prominence to the brand name of its sponsor, Yahoo. The ITC criticised a programme broadcast on September 8 in which viewers asked the presenter Roseanne Barr questions via the internet....

DIRECT - C&W in Christmas discount calls mailer

Cable & Wireless (C&W) is stepping up its assault on BT with a massive Christmas mailing, offering customers cheaper international calls.

HELPLINE SERVICE - E-mail: marketing@haynet.com

Street wise

MARKETING MIX - That was the week that was

15 years ago: Demand is outstripping supply of Sinclair Computers in the run-up to Christmas, with retailers predicting stock will be scarce , despite record production levels throughout the autumn; British Telecom plans to launch a chain of high street shops, offering a range of telephones and services;...

1st Line apologises after failure to cope with calls

Mobile telecoms supplier 1st Line Mobile Communications has been forced to reschedule advertising and cut its marketing spend after its call centres failed to cope with response to an advertising campaign featuring Melinda Messenger.

DIRECT: Virgin unveils DM push in pounds 20m Mobile launch

Virgin has launched one of its largest ever direct marketing campaigns for Virgin Mobile, the mobile telecoms brand it unveiled last month.

MEDIA: Customer mags make their mark - Andy Fry reviews the winning entries of the APA customer magazines industry awards

This is the first year the Association of Publishing Agencies (APA) has organised a dedicated awards event for the UK s pounds 302m customer magazine publishing sector, underlining the fact that the medium now plays a crucial role in the client s communication with its customer base.

RELATIONSHIP MARKETING AWARDS 1999: Best loyalty scheme

WINNER Client Bass Brewers Agency WWAV Rapp Collins Scotland HIGHLY COMMENDED Client CIC Video Agency Haygarth Group HIGHLY COMMENDED Client BT Cellnet Agency Red Consultancy

RELATIONSHIP MARKETING AWARDS 1999: Best use of incentive

WINNER Client XL Leisure Agency PMP HIGHLY COMMENDED Client One 2 One Agency Hubbard Hiwaizi McCann

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