16 Dec 1999
| by ANNE-MARIE CRAWFORD
Carlton Communications chief executive Steven Cain has confirmed he
is to leave at the end of January as the company s merger with United
News s chief executive, will
take the role of chief executive in the enlarged group.
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Channel 5 s The Roseanne Show has been warned by the Independent
Television Commission (ITC) about giving too much prominence to the
brand name of its sponsor, Yahoo. The ITC criticised a programme
broadcast on September 8 in which viewers asked the presenter Roseanne
Barr questions via the internet....
16 Dec 1999
| by IAN DARBY
Cable & Wireless (C&W) is stepping up its assault on BT with a
massive Christmas mailing, offering customers cheaper international
calls.
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
15 years ago: Demand is outstripping supply of Sinclair Computers
in the run-up to Christmas, with retailers predicting stock will be
scarce , despite record production levels throughout the autumn; British
Telecom plans to launch a chain of high street shops, offering a range
of telephones and services;...
02 Dec 1999
| by ALEXANDRA JARDINE
Mobile telecoms supplier 1st Line Mobile Communications has been
forced to reschedule advertising and cut its marketing spend after its
call centres failed to cope with response to an advertising campaign
featuring Melinda Messenger.
02 Dec 1999
| by ALEXANDRA JARDINE
Virgin has launched one of its largest ever direct marketing
campaigns for Virgin Mobile, the mobile telecoms brand it unveiled last
month.
02 Dec 1999
| by ANDY FRY
This is the first year the Association of Publishing Agencies (APA)
has organised a dedicated awards event for the UK s pounds 302m customer
magazine publishing sector, underlining the fact that the medium now
plays a crucial role in the client s communication with its customer
base.
02 Dec 1999
WINNER
Client
Bass Brewers
Agency
WWAV Rapp Collins Scotland
HIGHLY COMMENDED
Client
CIC Video
Agency
Haygarth Group
HIGHLY COMMENDED
Client
BT Cellnet
Agency
Red Consultancy
02 Dec 1999
WINNER
Client
XL Leisure
Agency
PMP
HIGHLY COMMENDED
Client
One 2 One
Agency
Hubbard Hiwaizi McCann