22 Dec 2004
Salford City Council is running a seasonal campaign to raise awareness of car crime. A Christmas tree bauble and leaflets are being distributed to shoppers in the city to remind motorists to ensure that Christmas presents left in their car are always out of sight.
LONDON – Cello Group, which recently listed on AIM, has acquired Edinburgh-based DM agency Navigator Responsive Advertising for £4.6m and is to incorporate it into Target Direct Marketing, its Cheltenham-based direct and database consultancy.
15 Dec 2004
The International League for the Protection of Horses is targeting 55,000 supporters over Christmas. The campaign, highlighting horse abuse, was created by direct agency Target Direct.
LONDON – The government has denied that there are any plans to partially privatise Royal Mail, in the wake of newspaper reports claiming it had given chairman Allan Leighton a 'private pledge' to do so.
LONDON - Third-world charity World Vision is promoting its gift catalogue over the Christmas period through a DRTV advertisement featuring comedian Brian Conley and radio activity on Classic FM.
09 Dec 2004
| by Staff,
LONDON - The Ramblers Association is seeking to broaden its appeal with a membership recruitment drive.
08 Dec 2004
| by Staff,
LONDON - CABE Space, a government body set up to champion parks and public space, has appointed direct agency Keevill Barton Kershaw to promote the value of these areas to local authorities.
08 Dec 2004
CABE Space, a government body set up to champion parks and public space, has appointed direct agency Keevill Barton Kershaw to promote the value of these areas to local authorities.
08 Dec 2004
The National Blood Service is running a direct marketing drive to encourage people to give blood. The campaign, created by integrated agency Kitcatt Nohr Alexander Shaw, uses the strapline 'Give the gift of life this Christmas'.
08 Dec 2004
The YMCA is launching a mailing to encourage supporters to donate £30 to help the homeless at Christmas. The activity was created by charity specialist Domain.