20 Dec 2001
Quantum Partnership has appointed Haygarth Group to handle the
through-the-line marketing account for the government's Energy
Efficiency Best Practice Programme, an initiative designed to improve
environmental behaviour.
Haygarth will be responsible for all marketing consultancy and
campaigns,...
20 Dec 2001
Save the Rhino International is launching an ad campaign targeting
participants in the London and New York marathons, and encouraging them
to raise money for the charity. The poster and direct mail push, through
23red, will appear in gyms around the UK, as well as being sent to SRI
supporters.
14 Dec 2001
Following its merger with Imperial Cancer Research, the Cancer
Research Campaign has moved its direct marketing business from Lion to
WWAV Rapp Collins. The combined account is worth 8 million.
12 Dec 2001
| by Jennifer Whitehead,
LONDON - John Roberts, chief executive of Consignia, formerly the Post Office, has told MPs the company is set to cut up to 30,000 jobs in the next 18 months, representing 15% of the company's 200,000 workforce.
29 Nov 2001
The National Schizophrenia Fellowship (NSF) is asking the public to
change its attitudes to the disease through a new direct marketing
campaign.
The emotive campaign includes a mother talking about her daughter's
illness.
The charity, which operates more than 350 schemes around the...
22 Nov 2001
| by MARK KLEINMAN
BUPA Health Care Staffing has appointed WWAV Rapp Collins North to
handle its direct marketing activity following a competitive pitch.
The appointment adds the Healthcare Staffing business to the range of
BUPA accounts overseen by WWAV North, which works on the core BUPA brand
and with...
22 Nov 2001
Woodland Trust, the woodland conservation charity, is launching a
direct marketing push that will encourage people to participate in
recording the impact of climate change. The charity, which has 250,000
members, is using DM agency TDA to ask people to join its ranks and
record the dates of...
14 Nov 2001
| by Sylvia Westall,
LONDON - The European Parliament has decided against backing an outright ban against "spam" email following several months of debates and disputes about the contentious issue.
08 Nov 2001
The National Society for the Prevention of Cruelty to Children is
running a direct response ad to promote the long-term benefits of giving
regularly to charity. Entitled 'Freeze Frame,' the ad, by WWAV Rapp
Collins, focuses on the neglect and abuse of children in three true-life
cases. It follows...
07 Nov 2001
| by Matthew Arnold,
LONDON - COI Communications has appointed Craik Jones Watson Mitchell Voelkel to handle a Department of Work and Pensions direct marketing project, to promote pension reform.