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Elvis picks up Wrangler pan-European integrated account

LONDON - Wrangler, the California-based jeans manufacturer, has appointed Elvis to its pan-European integrated account.

Rooney "nutmegged" by teenager in Nike viral

LONDON - Wieden & Kennedy has seeded a viral teaser for its new Nike 5 campaign, featuring a teenage kid "nutmegging" Wayne Rooney.

The Work: Private View

CREATIVE - Graham Fink, executive creative director, M&C Saatchi

Hotline: Unicef appoints WWAV Rapp Collins

Unicef has appointed WWAV Rapp Collins to handle the global direct marketing for its Inspired Gifts range. The agency secured the business following a competitive pitch.

The Week: Media reviews - Jeweller replaces WWAV

Direct MediaCom has won the £5 million media account for the collectables and jewellery retailer Compton & Woodhouse. The company, which spends the majority of its advertising budget on direct mail and press, moved the account without a pitch from WWAV Rapp Collins Media.

Kitcatt Nohr lands £11m Tyrwhitt brief

LONDON - Kitcatt Nohr Alexander Shaw has picked up the £11 million direct marketing business for Charles Tyrwhitt, the mail-order shirt company.

Shirt retailer kicks off £6m DM review

Charles Tyrwhitt, the mail-order shirt company, is reviewing its direct marketing account, which is backed by a £6 million spend.

Dollond & Aitchison appoints STOR to £4.5m account

LONDON - Dollond & Aitchison, the high-street optician, has handed its £4.5m direct marketing account to Sharpen Troughton Owens Response.

Thorntons hunts for agency to relaunch direct sales business

LONDON - Thorntons, the high-street chocolate retailer, is on the hunt for a direct marketing agency to handle the £2m relaunch of its direct sales business, Thorntons Direct.

Euro RSCG London's hold on Matalan under threat

LONDON - The discount clothing retailer Matalan has put Euro RSCG London on notice, just 10 months after handing the agency its £10m integrated account.

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