Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
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Power 100 Next Generation: The full list 1-30
13 Nov 2012 | by Rachel Barnes
Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
Citroen pushes DS5 model with interactive mailer
12 Mar 2012 | by Ed Owen
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension, for its DS5 model.
Aston Martin secures first brand tie-up with Hackett
21 Feb 2012 | by Matthew Chapman
Aston Martin is allowing menswear brand Hackett to give away one of its cars as part of a global campaign, in the first such initiative by the automotive marque.
Unilever personal care brands sponsor British Lotus F1 Team
06 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
Rexona (Sure in the UK) and Clear, the deodorant and anti-dandruff brands owned by Unilever, are to sponsor British Formula 1 team Lotus in a multi-year deal.
Chrysler re-launches with £10m Super Bowl campaign
03 Feb 2012 | by Alex Brownsell
Car brand Chrysler is kicking off a £10m campaign to re-launch the brand in the UK, starting with a TV ad breaking during this weekend's Super Bowl.
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
02 Feb 2012 | by Staff
TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set to take place in April.
Nissan pushes urban parking technology for Qashqai model
05 Dec 2011 | by Matthew Chapman
Nissan is running a direct mail campaign to highlight the Qashqai's high-tech cameras, which help drivers notice obstructions when parking.
Shell exaggerated fuel savings, rules ASA
19 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
The ASA has banned a radio ad and direct marketing material for Shell, which misleading claimed the oil company could save drivers "up to one litre per tank".
RAC appoints Occam to handle data
13 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
RAC, the automotive services company, has appointed Occam to handle its data management requirements and develop a single customer view database.
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