Experian rolls out Mosaic in the US
21 Dec 2006 | by by Staff
LONDON - Experian has launched a version of its consumer classification tool Mosaic for the US market.
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Blackburns hires EuroDirect for data task
22 Dec 2006 | by by Staff
LONDON - Direct mail firm Blackburns has hired EuroDirect to help manage its data.
ListLab unveils consumer data application e-lab
21 Dec 2006 | by by Alex Donohue
LONDON - Data marketing firm ListLab is to launch e-lab, an application that it said would allow users to keep in close contact with existing customers and maximise campaign analysis on consumer behaviour and spending.
Gyro bolsters London office with senior appointments
21 Dec 2006 | by by Mark Banham
LONDON - Integrated brand communications agency Gyro International has made a series of senior appointments and new hires in its London office.
Gmap Consulting appoints Cawcutt to head up analytics
19 Dec 2006 | by by Alex Donohue
LONDON - Data marketing firm Gmap Automotive has appointed former employee Matt Cawcutt to head the company's expanding automotive analytics team.
DLG unveils restructure following Wegener DM acquisition
19 Dec 2006 | by by Daniel Farey-Jones
LONDON - DLG is to absorb most of Wegener DM's staff and operations into its Watford headquarters, although the two companies' list broking divisions will merge as Dudley Jenkins List Broking and be based in London.
Return Path unveils email reputation measurement
18 Dec 2006 | by by Daniel Farey-Jones
LONDON - Email marketing services company Return Path has launched a new service that provides marketers with a measurement of how their outbound email campaigns are doing in terms of reputation and delivery.
Lefevre joins Iceberg to head up data operation
14 Dec 2006 | by by Mark Banham
LONDON - Direct marketing agency Iceberg Marketing has appointed Savinder Lefevre as head of data provision.
Experian hires head of sales for B2B division
14 Dec 2006 | by by Daniel Farey-Jones
LONDON - Experian has appointed Howard Lewis as head of sales for its B2B marketing division.
IDM Guru series goes on UK tour with new expert
14 Dec 2006 | by by Joanne Payne
LONDON - The IDM is to take its Guru series outside London for the first time, with direct marketing creative expert Andy Owen scheduled to visit four other major cities in January and February to talk about copywriting.
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