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Royal Mail price hikes expected to hit DM budgets

22 Dec 2010 | by Ed Owen

Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.

John Lewis catalogue backs fashion growth

29 Sep 2010 | by Nicola Clark

John Lewis has unveiled its first fashion catalogue, as part of a drive to establish itself as a fashion destination.

Moody Britain 2010: Putting the pieces back together

29 Sep 2010 | by Pulse @ McCann London

An in-depth look at the findings of the fourth wave of Pulse @ McCann London's state of the nation barometer, Moody Britain.

Brands accused of breaching email best practice

24 Sep 2010 | by Sarah Shearman

Almost half of 100 leading UK brands are sending out emails without getting consumers' permission, with Arcadia Group, PC World and Aldi among the worst offenders according to a survey.

Agencies line up for £25m JD Williams

12 Aug 2010 | by Kunal Dutta

JD Williams Group, the catalogue company, is reviewing its £25m advertising account.

PROMOTIONAL FEATURES: The Road to Recovery Essays

17 Jul 2010 | by Noelle McElhatton

We're on a road to recovery where marketers must keep on spending, writes Miles Templeman, director general of the Institute of Directors

Fashion site My-Wardrobe on the hunt for digital agencies

14 Jul 2010 | by Joe Thomas

My-wardrobe.com, the online fashion retailer, is on the hunt for international digital agencies to assist its expansion into foreign markets.

My-wardrobe.com plans heavyweight marketing drive

14 Jul 2010 | by Joe Thomas

My-wardrobe.com, the online fashion retailer, is gearing up for its biggest marketing drive to date, following a £6m investment from Balderton Capital.

PROMOTIONAL FEATURE: Find and target customers in the social media maze

12 Jul 2010 | by Steve Plimsoll

With the right database tools, brands can use social media to identify consumers' interests, and help tailor and track their campaigns, writes Steve Plimsoll of Acxiom.

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

12 Jul 2010 | by Graham Cooper

While consumers are increasingly turned off by unsolicited email messages, direct mail is still getting results - for offline and online brands, writes OnePost's Graham Cooper

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