CREATIVE STRATEGY: Prometheus and stealing fire at TED
31 May 2012 | by Simon S Kershaw
While all is chaos and misery for the Greeks, for the geeks all is lovely in the garden (excepting George Lucas's 'Star Wars' cash-ins).
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Tesco to offer free entertainment service for Clubcard holders
11 Feb 2013 | by Alex Brownsell
Tesco is testing a TV and movie service through its Blinkbox platform, which will be free to Clubcard holders.
CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
Isn't it ironic that the word "cool" is cool again? For a long time, it seemed that its fashionability had gone the way of velvet jackets, skinny jeans and long hair on men. Well, after flirting with naffness, they're all back.
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