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Tesco to offer free entertainment service for Clubcard holders

11 Feb 2013 | by Alex Brownsell

Tesco is testing a TV and movie service through its Blinkbox platform, which will be free to Clubcard holders.

Lida promotes Jonathan Goodman to managing partner

05 Feb 2013 | by Sara Kimberley

Lida has promoted Jonathan Goodman to managing partner.

HMV shouldn't be closing down its Twitter feed

01 Feb 2013 | by Gordon MacMillan

Troubled music retailer HMV caused a stir on Twitter yesterday as employees used the brand's official Twitter feed to live-blog mass redundancies taking place at the high street chain. This led to a call to close the brand's Twitter account down which would be a bad mistake.

Cancer Research DM ad banned for 'threatening' content

30 Jan 2013 | by Alex Brownsell

A "threatening" Cancer Research UK direct mail ad has been censured by the advertising watchdog for not being clearly identifiable as marketing material.

Sony to appeal £250,000 fine for hack into PlayStation Network

24 Jan 2013 | by Matthew Chapman

Sony Computer Entertainment has been fined £250,000 for a hack on its PlayStation Network that compromised the personal details of millions of its users.

Philips launches direct marketing contest

24 Jan 2013 | by Sara Kimberley

Philips, the electronics giant, has kicked off a review of its CRM account across its Consumer Lifestyle division.

Avios appoints MBA to DM and digital account

18 Jan 2013 | by Ian Darby

Avios, the travel loyalty programme previously known as Airmiles, has appointed MBA to handle its direct marketing and digital account.

John Lewis Partnership calls direct review

17 Jan 2013 | by Sara Kimberley

The John Lewis Partnership is reviewing the direct marketing accounts for its John Lewis and Waitrose brands.

ISBA challenges 'ill-thought out' EU data protection report

11 Jan 2013 | by Gemma Charles

ISBA has expressed concern that the European Parliament’s draft report on the Data Protection Regulation imposes significant new restrictions and definitions for advertisers, and will contradict the EU Charter on fundamental rights.

Royal Mail parts ways with top marketer Antony Miller

11 Jan 2013 | by Matthew Chapman

Royal Mail has parted company with Antony Miller, the head of marketing for its MarketReach direct marketing operation, only six months after setting up the business.

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