Rapp lands pan-European CRM business for Eurostar
20 Nov 2008 | by Matt Williams
LONDON - Eurostar has appointed Rapp to handle its pan-European customer relationship marketing account following a pitch against EHS Brann and Tullo Marshall Warren.
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The Work: New Campaigns - UK
05 Dec 2008
LG - ADVANCED TECHNOLOGY, BEAUTIFULLY HIDDEN CREDITS Project: Advanced technology, beautifully hidden Clients: Dermot Boden, chief marketing officer; SH Han, vice-president, LG Brief: The beauty of hidden technology Creative agency: Bartle Bogle Hegarty Writer: Jon Fox Art director: Rik Brown...
City Republic: Not Bretton Woods but not bad either
17 Nov 2008 | by Stephen Foster
LONDON - The upside of the G20 global gathering, US car makers teeter on the brink, Stelios makes his move at EasyJet.
VisitBritain appoints Yates as insights director
13 Oct 2008 | by Nikki Sandison
LONDON - VisitBritain, the national tourism agency, has promoted its head of press and PR Patricia Yates to director of strategy and insights.
The Week: People news - Cranage joins Lastminute
12 Sep 2008
Lastminute.com has hired Abbie Cranage, the marketing director of Match.com, as its head of marketing.
The Work: New campaigns - UK
29 Aug 2008
STAPLES - BACK TO SCHOOL CREDITS Project: Back to school Client: Yetunde Ige marketing director, Staples Brief: Build awareness for Staples' back-to-school range Creative agency: McCann Erickson Writer: Matt Crabtree Art director: Simon Hepton Planner: Peter Wilson Media agency: MediaCom Media...
Hotline: Arena BLM to launch BLM Horizon
29 Aug 2008
The Havas-owned Arena BLM is to launch a division dedicated to the travel and leisure sector called BLM Horizon. The unit, which will be headed by the business director Chris Armond, will provide integrated planning and buying and travel market insight and research for travel advertisers.
British Airways blames mix up for T5 ad mistake
11 Aug 2008 | by Staff
LONDON - British Airways has blamed a mix up for a mistake in its new Terminal 5 punctuality campaign, created by Bartle Bogle Hegarty, which has led to the ads having to be rewritten.
Website targeting Britain's Poles to get PR push
07 Jul 2008 | by Rene Butler
LONDON - A newly established Polish website, set up by former Guardian journalists, has hired Lewis PR to raise its profile.
The Work: New Campaigns - UK
04 Jul 2008
MCDONALD'S - FAMILY BRAND CAMPAIGN CREDITS Project: Family brand campaign Client: Jo Webster, senior marketing manager, McDonald's Brief: Promote McDonald's Happy Meals Creative agency: Leo Burnett Writers: Chris Birch, Daniel Fisher Art directors: Caroline Rawlings, Richard Brim Planner: Richard...
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