Charity partnerships that drive business
12 Dec 2008 | by SpeakersChannel.tv
CSR gurus from firms like M&S, Coca-Cola and IBM offer strategic insights on how to get maximum value from charity partnerships.
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LONDON - Peta, the animal rights charity that campaigns to get people to turn vegetarian, has hit back at the news that Burger King has launched a meat-scented fragrance with its own parody.
CSR gurus from firms like M&S, Coca-Cola and IBM offer strategic insights on how to get maximum value from charity partnerships.
LONDON - Procter & Gamble has paid £5m for a 1% stake in online home-shopping firm Ocado, according to a Companies House filing.
LONDON - Here we go then, VAT to be reduced from 17.5% to 15% to pump £12.5bn into the economy and the top rate of tax to be increased to 45% on incomes of over £150,000 -- although not until after the next election.
LONDON - McDonald's, KFC and Burger King are among six well-known fast-food brands that have pledged to make changes to their UK menu ranges to make them less unhealthy.
LONDON - The upside of the G20 global gathering, US car makers teeter on the brink, Stelios makes his move at EasyJet.
LONDON - Public relations agencies could benefit from the economic downturn as more businesses look at increasing their spend on the web and publicity.
LONDON - Unemployment soars, Virgin and Yell lead job losses and US car giants plead for financial bailout money.
LONDON - It's like 'Braveheart' all over again with Scottish bankers surging over the border to waste the English who are determined to remove one of the remaining planks of the Edinburgh financial establishment.
LONDON - Bernie Ecclestone, the Formula 1 commercial rights holder, has plunged the sport into a PR crisis after he dismissed the racist abuse Lewis Hamilton suffered at the hands of Spanish F1 fans during his successful world championship campaign as a "bit of a joke".