Agency of the Year: Public Relations Agency of the Year - Frank PR
20 Dec 2006
Trend-tapping ideas and a determination to prove ROI have fuelled the agency's second year at the top.
Redwood has built on an impressive lead in the sector, winning a host of new business and awards in the process.
Trend-tapping ideas and a determination to prove ROI have fuelled the agency's second year at the top.
PR can help you maximise the effectiveness of your other activity by creating a buzz around it, writes Mary Cowlett.
The rise of user-generated online media poses a new threat to your reputation that PR can help with.
The buoyancy of any marketing discipline can be judged by the rate of increase in its annual turnover as well as by agency growth.
Ethical principles are driving sales, but marketers are being left on the shelf when it comes to decisions about social responsibility.
PROFILE Salary £72,000 Bonus £14,000 Company car 28% Private health insurance 80% Employee pension contribution 5% Typical company car Alfa Romeo 156 Source: CIM/CRONER REWARD (01785 813566)...
PR can sustain its period of growth by mastering digital communications to service clients' complex needs.