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LONDON - Popstar Sophie Ellis Bextor has joined the anti-fur campaign by starring in an advertisement for Peta holding the carcass of a skinned fox.
BRAND WATCH - Ikea overtakes the Bible, no news on the Koran, Puma gets a reputation boost and Umbro realises it's wrong to name a brand after a Nazi poison gas used in the Holocaust, writes Jennifer Whitehead in this week's Brand Watch .
LONDON - Adidas has named Nicholas Baddour from French agency BBDP & Fils to take over from Neil Simpson as head of global advertising.
NEW YORK - Nike is planning to appeal a court ruling in the US that effectively said it could be sued for false advertising over the way it defended itself in relation to its use of third-world labour.
LONDON - Troubled footwear firm Dr Martens, which last week announced it is to close one of its UK factories, is launching a new brand concept, dubbed 'Original Since' to reflect the brand's 60s heritage, as it attempts to boost falling sales.
BRAND WATCH - A small Irish court case turned into an international incident for Ryanair, while 'people of size' had the same effect on Southwest Airlines, writes Jennifer Whitehead in this week's Brand Watch
BRAND WATCH - McDonald's and Pizza Hut came under fire for being unhealthy, while Next and Abercrombie & Fitch were accused of making inappropriately sexual clothes for young girls, writes Jennifer Whitehead in this week's Brand Watch.
BEAVERTON, OR - Nike is preparing its response to a decision by the California Supreme Court concerning statements made about its business practices.
David Beckham's sponsors, along with the nation, were praying for a comeback this week as both the National Lottery and Mateus Rose became the latest brands to get the rebranding treatment, writes Jennifer Whitehead in this week's Brand Watch.
There were almost as many brands on the market this week as there are in a supermarket, while Kodak, BT and Vodafone felt the power of the press, writes Jennifer Whitehead in this week's Brand Watch.
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