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NEWS: Turner loses international PR specialist to NBC

27 Sep 1996 | by LEXIE GODDARD

NBC Europe has poached Jane Gash from Turner Broadcasting and appointed her as its first head of European Media and Communications. Gash will join the European arm of the US television network NBC Superchannel on 7 October.

NEWS: Rank makes plans to tackle media image

27 Sep 1996 | by JOHN-PIERRE JOYCE

Rank Organisation, the UK leisure group, has hired Susan Donovan as its first director of PR in an effort to improve its poor record on communicating with the media.

NEWS: BA global cost cutting spurs comms revamp

27 Sep 1996

British Airways has revamped its in-house communications department under four divisional heads as the company embarks on its pounds 1 billion worldwide cost cutting programme.

NEWS: Sermon returns to Shandwick fold

27 Sep 1996 | by STEVE BEVAN

Richard Sermon is returning to Shandwick Consultants, the agency he founded with Peter Gummer back in 1979, after four years on secondment to investment bank Goldman Sachs International.

NEWS: QBO breaks new ground in brand assessment

27 Sep 1996

The Quentin Bell Organisation has joined forces with a leading business academic to devise what it calls the first 3-D audit for corporate and product brands.

NEWS: The Singapore Tourist Promotion Board ...

27 Sep 1996

The Singapore Tourist Promotion Board is spending dollars 300 million (pounds 137 million) on a five year global marketing drive to woo tourists and sell Singapore as an investment centre for tourism businesses. The UK PR slice, worth around pounds 100,000 in fees, has gone to Kable Public Relations.

NEWS: Citigate takes NatWest Ventures away from FD

27 Sep 1996 | by JOHN-PIERRE JOYCE

Citigate Communications has scooped an estimated pounds 200,000 fee account from NatWest Ventures, the venture capital arm of NatWest Group.

NEWS: Labour seeks help from Byrne in election run-up

27 Sep 1996 | by STEVE BEVAN

Colin Byrne, head of public affairs at Shandwick Consultants, is rejoining his old boss Peter Mandelson, chairman of the Labour Party s election campaign planning group, on a part-time basis.

NEWS: Daewoo enlists the aid of H&K

27 Sep 1996

Korean industrial giant Daewoo has seconded one of Hill and Knowlton s most senior European executives to review its European marketing and PR operations. The appointment is thought to be worth several hundred thousand pounds to the agency.

NEWS: MacLaurin to champion high strength of Low ‘C’

27 Sep 1996 | by LEXIE GODDARD

Brewer Marston, Thompson and Evershed is spending around pounds 50,000 on a PR drive for its premium lower calorie bottled beer Low C .

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