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Frank to handle launch of mobile gaming system Moga

11 Jun 2013 | by Alec Mattinson

Frank PR has been brought in by video game accessories firm PowerA to launch Moga, a range of peripherals specifically designed for mobile devices, in the UK and Australia.

Fever brought in by Sony for crucial PlayStation 4 launch

03 Jun 2013 | by John Owens

Sony Computer Entertainment UK has appointed Fever ahead of the launch of its PlayStation 4 games console.

Fever brought in by Sony for crucial PlayStation 4 launch

03 Jun 2013 | by John Owens

Sony Computer Entertainment UK has appointed Fever ahead of the launch of its PlayStation 4 games console.

Sony UK prepares for pitch process ahead of PlayStation4 launch

10 Apr 2013 | by John Owens

Sony is preparing to pitch out its high-profile gaming work including the make-or-break launch of the PlayStation4.

Campaign case study: Brandon generates interest in Explorer 9

08 Mar 2013 | by Francesca Rice

Microsoft asked 3 Monkeys Communications to devise a fully integrated campaign that would position Internet Explorer 9 as an innovative must-have browser.

PlayStation 4 invests in social media to win new generation of gamers

21 Feb 2013 | by Ben Bold

Sony's much-anticipated next-generation PlayStation 4 games console will feature an array of social functions that allow gamers to share content and interact with other users via their smartphones.

Video games firm Codemasters calls in Bell Pottinger Public Affairs for tax brief

29 Jan 2013 | by Daniel Farey-Jones

One of the UK's biggest video games firms has engaged its first public affairs agency amid discussions on the detail of tax breaks for the games industry.

Nintendo makes U-turn on retained agency Cake

07 Nov 2012 | by Hannah Crown

Nintendo has ditched plans to appoint Cake as its retained consumer agency just weeks before its biggest console launch in six years.

Lexis wins Football Manager brief as part of Sega work

22 Aug 2012 | by John Owens

Japanese video games giant Sega has handed Lexis two briefs, including handling PR for its iconic Football Manager title.

Capcom calls in Full Fat for Resident Evil PR brief

02 Aug 2012 | by Alec Mattinson

Gaming giant Capcom Entertainment has called in boutique PR consultancy Full Fat to handle consumer PR for the launch of the latest instalment of its zombie-themed Resident Evil Franchise.

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