HTC seeks agency help for flagship HTC One handset
16 May 2013 | by John Owens
HTC is in closed talks with agencies over a brief to drive sales of its forthcoming make-or-break phone.
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The global director of consumer and product PR for handset maker HTC uses her fear to drive her on against the competition, reports John Owens.
HTC is in closed talks with agencies over a brief to drive sales of its forthcoming make-or-break phone.
Surname & Surname has been appointed to drive downloads of events app YPlan.
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