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Office of Fair Trading tells comms professionals to rethink Twitter tactics

PR professionals have been warned to change the way they use Twitter and other social media platforms following groundbreaking action by the Office of Fair Trading.

Entertainment: Five ways to get into gaming

Video game launches are becoming as high profile as film premieres. Peter Hay looks at how to capitalise on gaming's growing popularity.

Careers: Setting up an agency - Going it alone

Starting your own agency can be daunting, but if you get it right, the rewards can far outweigh the risks.

Mark Pinsent Shine Communications: The year of the network

Key trends show that the online and offline worlds are coming together in one big network fusion.

Digital: Social Media Policy - What's your policy?

Having clear guidelines in place to outline how employees use social media can protect companies from negative publicity, finds Peter Hay.

Careers: Redundancy... how I survived

Thanks to an austere economic climate, the threat of redundancy still looms over PR workers, particularly in the public sector. Kate Magee finds out how best to cope should the worst happen.

Comms chiefs slam FSA proposals to regulate conversations with media

Leading corporate PROs have hit out at the FSA's threats to regulate conversations with journalists, as the media and PR industries round on the recommendations.

Young deterred from volunteering opportunitites by coverage of disasters

Media coverage of famine and disasters in the developing world is deterring young people from taking part in volunteering, a report claims.

Creating coverage: Record breakers

Staging a Guinness World Record attempt is a great way for PROs to promote their campaign. Kate Magee looks at three successful cases studies and reveals some top tips for securing maximum media exposure.

Introducing the Future 5

PRWeek has teamed up with Octopus Communications to identify the five comms trends about which every PRO needs to know.

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