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Around one in five US and European bargain hunters land on sites selling counterfeit goods, writes Charlie Abrahams, vice president, EMEA, MarkMonitor.
EE's 4G launch campaign has been named by Twitter UK as the best use of promoted products on the platform in the past 12 months, followed by campaigns from Starbucks and Puma.
Amazon has launched Premium Store, a women's fashion section on its UK website that offers a clothing from brands including 7 For All Mankind, Hudson, Joe's Jeans, Pringle, Eva Franco, Mimi Holliday and Princess Tam Tam.
Adam Eve/DDB has created a follow-up to last year s "walk of shame" Christmas viral. This year s film focuses on another hazard of the festive party season: wearing the same dress as someone else. Shot by the directing duo Ne-o through Stink, the 90-second spot features a stand-off between two women...
Asos, the online fashion retailer, is attacking Christmas clichés with an online film featuring a "stylish prankster" called the 'Asossin', intended to promote its menswear range to men aged 18 to 25.
River Island is to stream a Rihanna gig live on its Facebook page on Monday (19 November), as well as selling exclusive Rihanna T-shirts.
Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
Speedo, the swimwear brand, is reviewing its digital account across the UK and Europe.
The new spot for Kmart to mark Halloween features America's Got Talent contestant Monty Rezell.
Condé Nast UK, the print media powerhouse behind Vogue, Glamour, GQ and Wired, expects digital to account for 30% of total revenues in 2014, propelled by luxury brands arriving late to the party. Media Week talks to digital leader Jamie Jouning.
