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Talk of the year: celebs, Big Brother, Facebook, careers and ads

21 Dec 2007 | by Bill Britt

LONDON - The best-read forums that received the most comments in Brand Republic during 2007 revolved around recurrent themes: reality TV, social networks and celebrities.

Coco de Mer appoints BigMouthMedia for digital drive

14 Dec 2007 | by Jacquie Bowser

LONDON - Adult retailer Coco de Mer has appointed digital marketing agency Bigmouthmedia to create an online marketing strategy for the brand.

LoveFilm links up with Nivea, Cafe Direct and Horlicks

12 Dec 2007 | by Nikki Sandison

LONDON - Online DVD rental service LoveFilm is partnering with Nivea, Cafe Direct and Horlicks to offer its members winter promotions.

Digital: Schwarzkopf in Facebook tie-up

12 Dec 2007

Schwarzkopf, the Henkel-owned haircare brand, is partnering with Facebook to launch a branded group on the social network to generate interest in its Live Colour XXL products.

Search for presents moves online

11 Dec 2007 | by Gareth Jones

LONDON - As a rising number of Christmas shoppers look to the web, Marketing examines the brands most likely to benefit.

Milk body calls pitch for organic activity

11 Dec 2007 | by Ed Kemp

LONDON - The Milk Development Council (MDC) is searching for a marketing agency to promote the benefits of organic milk to consumers.

Leo Moore joins Brock and Dyke start-up

10 Dec 2007 | by Kunal Dutta

LONDON - Leo Moore, the media manager at Diageo Ireland, has resigned to become the third partner of Bill Brock and Matt Dyke’s start-up agency.

Ann Summers launches viral competition

04 Dec 2007 | by Staff

LONDON - Ann Summers has launched the ‘Ann Summers Viral Academy’, a competition to find young creatives to produce its future viral campaigns.

Financial brands rein in spend over credit fears

04 Dec 2007 | by Bill Britt

LONDON - The true impact of the credit squeeze has manifested itself in a dramatic decline in financial marketing spend.

Cadbury ad proves draw via Sky iTV service

04 Dec 2007 | by Jennifer Whitehead

LONDON - More than 53,000 households have used the red button on their TV remote control to view a longer version of Cadbury's 'Gorilla' ad.

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