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Air France-KLM is launching a £1m tactical marketing campaign on Monday (3 September) for its KLM Royal Dutch airline, to boost long-haul business and leisure bookings from the UK.
Virgin has shot a short film entirely at 35,000 feet, which follows a love story across its Atlantic, Australia and America airlines, to be screened on its flights from tomorrow (1 September).
An ad for Nike's re-designed Maestri football boot has entered the chart with just under 5,000 shares in a week where US President Barack Obama dominates the chart as he bids for re-election.
Richard Branson's Virgin America airline has launched a competition that will reward its most frequent flyer across the Virgin Atlantic network by sending them into space for free on Virgin Galactic.
Mobile is about more than just display ads, writes Mark Freeman, creative partner, Movement.
Richard and Judy's Book Club is getting the augmented reality treatment with a new app by Aurasma that will provide readers with exclusive content.
The AOL Advertising.com group has hired Steve Filler as its new UK managing director.
Younger consumers are more open to sharing their personal information with brands on social media, but the majority of consumers prefer to do so via email, according to research from Experian Marketing Services.
Project D London, the fashion brand from pop singer Dannii Minogue and designer Tabitha Somerset-Webb, has updated its brand identity.
To mark the launch of the Yayoi Kusama collection at Selfridges, Louis Vuitton has launched two short films.
