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Marketers at risk of turning consumers into brand blockers

24 Dec 2012 | by Kieran Kilmartin

New research looks at whether marketers are spending wisely on social media, writes Kieran Kilmartin, marketing director EMEA & India, Pitney Bowes Software.

Awesome Apple? Or is the bubble about to burst?

21 Dec 2012 | by Mark Simon

Over half of UK iPad owners are disgruntled with the timing of the new iPad 4 launch, writes Mark Simon, managing director, Global Technology Practice, Toluna.

Instagram boss denies users' photos will be sold for advertising purposes

20 Dec 2012 | by Matthew Chapman

Instagram co-founder Kevin Systrom has been forced to reassure its users that it has no intention to sell photos for advertising purposes, following a social media backlash.

Think BR: Which came first, the mobile site or the app?

20 Dec 2012 | by Mark Freeman

Don't make the mistake of thinking mobile is just about apps, writes Mark Freeman, creative partner, Movement.

Help bargain hunters buy genuine brands

20 Dec 2012 | by Charlie Abrahams

Around one in five US and European bargain hunters land on sites selling counterfeit goods, writes Charlie Abrahams, vice president, EMEA, MarkMonitor.

Comet brand and website up for grabs as high street presence disappears

19 Dec 2012 | by Matthew Chapman

Comet has disappeared from the high street after 79 years with the closure of its final 35 stores, as administrator Deloitte considers options to keep the brand and website alive.

Waitrose to stream live cooking show online

18 Dec 2012 | by Matthew Chapman

Waitrose is launching its first live cooking show today, which will be streamed via its website and presented by Lisa Faulkner, the 'Celebrity Masterchef' winner.

Wickes appoints OMD UK to search account

18 Dec 2012 | by Maisie McCabe

Wickes, the home improvements store, has appointed OMD UK to its search account after a competitive pitch involving Aegis Media's iProspect.

Think BR: Personally speaking

18 Dec 2012 | by Paul Porter

Personalisation is here and it's becoming increasingly sophisticated, writes Paul Porter, executive planning director, Mars London.

Five key lessons on selling the baby

18 Dec 2012 | by Gary Stolkin

Adam & Eve did it, as have AKQA, LBi and McGarry Bowen, but selling your business is a big decision that can fail to meet expectations unless your goals are clearly defined from the outset.

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