Vauxhall is backing its Home Nations football sponsorship with the launch of a new Facebook page, featuring an app that lets users try out the hairstyles of iconic footballers such as Kevin Keegan and Rudi Voller.
The buzz around the opening of films on social networks including Facebook and Twitter has reached a new high. Mark Banham asks the leading players in cinema about how brands and their agencies can lock into this potential.
29 Jul 2011
Not much movement in this week's chart but Carat moves up to third place in the media league after winning the Asda regional account.
28 Jul 2011
| by Samantha Horwitz
Consumers and brands need to be aware of the importance of keeping online data secure, writes Samantha Horwitz, product development and projects director at Reform.
Amazon is bolstering its investment in LoveFilm by acquiring Pushbutton, the UK-based TV technology company that was behind the launch of LoveFilm's movie-streaming player across connected devices.
28 Jul 2011
| by Campaign staff
Rémy Martin, the cognac brand, has appointed The Red Brick Road to handle its CRM and digital account.
28 Jul 2011
| by David Patton
Only agencies that present the big picture can guide their clients through an age that may be defined by fads and failures, David Patton says.
28 Jul 2011
| by Alasdair Reid
Facebook's popularity with brands is driving up prices. By Alasdair Reid.
28 Jul 2011
| by Russell Davies
One of the best days I've had in the past year was at a pan-regional planning awayday in Berlin. I know. Doesn't sound promising, right? But we'd organised something slightly different for this one.
BBC Worldwide has landed two Top Gear free games in this week's BR app chart, occupying the number one spot with 'Top Gear: Stunt School'.