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Spotify launches app platform with Guardian, Rolling Stone and others

30 Nov 2011 | by Sarah Shearman

Spotify has launched a new app platform, with launch partners including The Guardian, Last.fm and Rolling Stone, as the digital music service strives to differentiate itself from rivals.

Adobe swoops on Efficient Frontier

30 Nov 2011 | by Daniel Farey-Jones

Adobe has agreed to acquire Efficient Frontier, the digital ad-buying and optimisation company, for an undisclosed sum.

Longchamp promotes latest collection with online drama

30 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

Longchamp Paris, the luxury bag brand, has today (30 November) launched an online drama set at a fictional fashion magazine to advertise its latest ready-to wear-collection.

MFI revived as online-only brand

30 Nov 2011 | by Matthew Chapman

MFI is returning as an online-only home furnishings brand, three years after closing down in the depths of the recession.

Facebook settles with FTC over privacy complaints

30 Nov 2011 | by Sarah Shearman

Facebook will have to gain users' consent before making any changes to their privacy settings and will now face 20 years of independent audits, as part of a settlement with the US Federal Trade Commission.

Odeon moves into f-commerce with transactional booking app

30 Nov 2011 | by Sarah Shearman

Odeon, the cinema chain, is moving into social commerce with the launch of its first-fully transactional Facebook app, which enables cinema-goers to book tickets without leaving the social networking site.

BMW launches Olympics iPad magazine

29 Nov 2011 | by Sarah Shearman

BMW has launched an Olympics 2012 iPad magazine app as part of its tier-one sponsorship of the London Games.

Topman 'Generation' by M&C Saatchi

29 Nov 2011

Topman has launched an online cross platform magazine called Topman Generation, by M&C Saatchi Mobile.

Waitrose rolls out Christmas cooking 'how-to' videos

29 Nov 2011 | by Matthew Chapman

Waitrose is launching 'how-to' videos starring brand ambassadors, such as Delia Smith, as it looks to better engage with consumers on social media.

Honda 'The Experiment' by Wieden & Kennedy London

28 Nov 2011

To support the launch of the 2012 Honda Civic, Wieden & Kennedy London has created a new HTML5 game.

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