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LONDON - Eco-friendly shoe brand Simple Shoes is targeting bloggers with a social media campaign created by We Are Social.
LONDON - Adidas has started a campaign to create maximum hype around its new range of 'Star Wars'-inspired sneakers by seeding photos of the new range of shoes to style and sneaker blogs.
LONDON - Luxury lingerie brand Myla has launched an interactive digital ad consisting of three female models who help customers choose the perfect items for their partner.
LONDON - BMW, a founding client of WCRS, is reviewing its ad account out of the agency, Marketing can exclusively reveal.
LONDON - Clothing brand Esprit will combine in-store marketing with mobile vouchers and its Facebook page in a forthcoming window installation at its flagship Regent Street branch in London.
LONDON - Accurist is doing something old and something new. The British watch manufacturer will launch on 1 December a re-worked version of its legendary 1978 TV ad featuring former Monty Python member John Cleese.
LONDON - Victoria's Secret, the US lingerie brand, is to launch in the UK.
LONDON - Marks & Spencer's director of store marketing and design, Nayna McIntosh, will host a live web-chat with customers to topics likes its Christmas TV campaign, its Christmas catalogue and store windows.
LONDON - Affiliate marketing network Affiliate WIndow has signed up retailers including Marks & Spencer and John Lewis to back its new initiative 'The Mummy Blogger Awards'.
LONDON - Men's clothing brand Aertex has appointed Cube3 to create a new positioning and online strategy.
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