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LONDON - WebtraffIQ, the analytics consultancy, has signed a partnership with the Usability Company to offer a full range of analytic services for website owners.
LONDON - Dance music record label Global Underground, home to DJ Sasha, has launched a redesigned website, created by Profero, that will include downloads, tour dates and album information.
MediaVest Leeds has won the media planning and buying account for Jet2.com, the low-cost airline based at Leeds Bradford Airport. The agency has also appointed El Long, formerly of PHD Compass and Chrysalis Radio Sales, as broadcast manager.
McCann-Erickson Manchester is strengthening the management of McCann-i, its interactive operation. Steve Nettlemill joins from BT as the digital planning director along with Steve Lindley as the digital creative director. He was previously at TCW Creative.
The Home Office is attempting to increase the number of female recruits to the police force with an online campaign devised by Profero.
Coca-Cola is unveiling its new online music download site through a press campaign created by Mother.
Al Moseley at Mother brought in Stacy Wall last year to direct spots featuring the Orange Training Academy. Wall's technique was a little unorthodox, resulting in a mix of scripted and unscripted ads. "For the shoot, we spent a week-and-a- half just living the experience with some great improv actors.
NEW YORK - Google's much-anticipated flotation, estimated to be worth some $20bn, could be delayed over concerns that the time is not right.
LONDON – McCann-Erickson has made two appointments to strengthen the senior management team at its digital operation, McCann-i, with the appointment of planning and creative directors.
NEW YORK - Shares in Amazon.com fell slightly as it posted its first full-year profit of $35m, saying that free shipping and low prices continued to win customers.
