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iMediapoint unveils net marketplace

27 Sep 1999 | by JONAH BLOOM

A new website for media buyers and sellers wishing to trade online is set for launch this week.

Rudd-Jones set to run Alta Vista UK service

27 Sep 1999 | by MARK TUNGATE

US-based internet search engine Alta Vista has launched a major push into Europe and looks set to appoint United News s Nicholas Rudd-Jones to run its UK and Ireland service.

Initiative seeks staff for specialist IT arm

27 Sep 1999 | by LEXIE GODDARD

Initiative Media has set up a sub-agency, Initiative.com, and is looking to recruit a number of IT-savvy staff from agency, media-owner and client backgrounds.

NEWS BRIEFS

27 Sep 1999 | by RACHEL MINTER

Motive Communications has won the account for eToys, the largest online retailer of children s products in the US. The campaign for eToys, which launches in November, will focus on print and outdoor media. Motive s board director Steve Clark, head of planning Kevin Brown and agency planner Matt Wilson...

Pearson to transform ft.com into worldwide business site

27 Sep 1999 | by MARK TUNGATE

Pearson is spending at least pounds 40 million revamping its ft.com internet service to pull in more ad revenue.

MOVERS

27 Sep 1999 | by RACHEL MINTER

Clare Edwards has been appointed media planner for the Brighton-based advertising agency, Designate. Edwards was previously a planner/buyer at BMP DDB and Bartle Bogle Hegarty. Her experience includes working on campaigns for Spillers petfoods, Boots No7 and the Health Education Authority s Aids awareness...

Peoplesound hires 24/7 for pounds 10m launch

27 Sep 1999 | by MARK TUNGATE

Music website people- sound.com has laid the groundwork for its pounds 10 million launch next month by hiring 24/7 Media UK to handle sales.

ThinkNatural health site ready to go live

27 Sep 1999 | by LEXIE GODDARD

A trio of media business heavyweights is about to launch a natural health and beauty website that could be the homeopathic answer to amazon.com.

Media Insight to run First-e online banking launch

27 Sep 1999 | by LEXIE GODDARD

MindShare s second-string agency, Media Insight, is handling the launch of First-e, the pan-European internet bank which goes live later this month.

ANALYSIS: MEDIA TRACK - New campaigns show web retailers homing in on the women’s market

27 Sep 1999 | by ALASDAIR REID

It seems that women have suddenly discovered the internet, and internet publishers and retailers have discovered women. In the last few weeks, media companies have been busily putting together their online offerings for the UK s female web surfers, as the net shifts from being a world of nerdy, male...

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