11 Dec 1998
| by SOPHIE BARKER
IT PR specialist Johnson King PR has been hired to handle corporate
PR for telecom company Satellite Media Services. Johnson King won the
pounds 50,000 fee account last week after a non-competitive pitch. The
agency will promote the company s satellite communications network,
which use the internet...
11 Dec 1998
| by SUZANNE KEMBLE
As communications become increasingly global, unsuspecting PR
practitioners are increasingly at risk of facing legal action for
seemingly innocent acts.
04 Dec 1998
| by SIMON ELLERY
Internet search site and content provider Yahoo! has hired Joe
Public Relations for a two-month campaign. The agency won the account
without a pitch and there was no incumbent. Joe PR has been briefed to
target the consumer technology press and telecommunications media
promoting coverage of Yahoo s...
27 Nov 1998
| by KATHY GREENE and JULIETTE GARSIDE
Anthony Thornton has joined music magazine NME s web site (nme.com)
as editor. Thornton joins IPC magazines, from Miller Freeman where he
edited dotmusic, the web site of the music business trade magazine,
Music Week. nme.com contains news, reviews, chat and special offers.
27 Nov 1998
| by MARY COWLETT
With the much publicised arrival of SkyDigital and BBC Digital,
broadcasters are promising a new media world and the potential number of
new media outlets for the PR industry is awesome. At the same time,
digital promises to bring the three broadcast media - television, radio
and the internet - ever...
20 Nov 1998
| by STEPHANIE FRANCE
The first US edition of PR Week hit newsstands this week carrying
exclusive research showing that PR is held in higher esteem than ever by
US corporate heads.
20 Nov 1998
| by HARRIOT LANE FOX
Julian Eccles is leaving his post as special adviser to the
Secretary of State for Culture Media and Sport Chris Smith, to become
the first corporate communications director at British Interactive
Broadcasting.
20 Nov 1998
| by SIMON ELLERY
Competing internet access providers NTL Internet and WebTV have
appointed PR agencies to launch mass-market internet products in the UK.
NTL has hired Larkspur Communications while WebTV has appointed The Red
Consultancy.
13 Nov 1998
| by SOPHIE BARKER
The London Business School, one of Europe s top three business
schools, has poached Camden Council s acting PR head Helen Ross as its
new communications director.
06 Nov 1998
| by JULIETTE GARSIDE
The BBC s commissioning arm, BBC Broadcast, is about to appoint a
controller for press and publicity who will oversee press and publicity
staff working across radio, TV, internet and digital services. The new
controller will report to broadcast marketing and communications
director Sue Farr. (See Analysis,...