Things we like
09 May 2013
Campaign's selection of media news and views of note in the week before 10 May 2013.
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Is Blippar TV more than a gimmick?
09 May 2013
Can apps such as Blippar drive revenue for TV advertisers or are they another 'red button' fad, Alasdair Reid asks.
Is real-time marketing the future of advertising?
02 May 2013
The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.
A question of class
02 May 2013
Can the seven new social groups help marketers gain more insight into consumer behaviour, Alistair Green wonders.
Evian babies street dance with adult selves
22 Apr 2013
Adults share the stage with their baby selves in the follow up to Evian's viral smash hit Roller Babies.
Remote control
11 Apr 2013
Smart wearable technologies have the potential to change the way we look at the world, but will they have a positive effect on consumers' lives or simply increase alienation, Dhrubo Paul asks.
Adidas: nothing else but blue matters
05 Apr 2013 | by Matthew Chapman
Nine members of the Chelsea squad get immersed from head to toe in paint to prove their allegiance to the blue of their club.
Social Tracker: Adidas
03 Apr 2013
With the roll-out of Boost and a bold Chelsea ad, how has Adidas fared across social media?
Can Facebook Home transform mobile marketing?
01 Apr 2013 | by Matthew Chapman
Home is where the heart is, according to the adage, but Facebook is hoping it is also where the money is
Three lessons from this year's ISBA conference
20 Mar 2013 | by Staff
Last week's 25th annual ISBA conference in London provided a timely showcase for the measures that the UK marketing industry is taking to ensure future success.
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Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
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Property PR & marketing Account Manager
Halogen
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Senior Account Director - Consumer Health
PR Futures
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Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- PR agencies claw back digital business from specialist shops
- South Africa seeks digital help to combat 'negative perceptions'
- Westminster Advisers shakes up staff line-up following review
- Ad agency BMB enters PR with ex-Independent editor Simon Kelner
- Hope&Glory wins Ikea consumer press office duties
- Bell Pottinger joins APPC fold after years of opposition
