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IBM makes stop-motion movie using thousands of atoms

Scientists at IBM have created the 'world's smallest movie' with a stop motion film that used a super-sharp needle and a two ton microscope to manipulate thousands of atoms to create 242 frames of stop-motion action.

Samsung first brand to sign up to AOL's branded content business

Samsung has signed up as the UK launch advertiser of Be On, a global branded content business owned by AOL, with a major digital push to support its Galaxy S4 smartphone.

Sony seeks more inclusive PlayStation Network image

Sony is launching a campaign that sets out to disprove the notion its PlayStation Network online gaming platform is exclusive to hard-core gamers.

O2 "priority rugby" by VCCP

This is the second in a series of ads by VCCP to be launched over the coming months that aim to bring all of the O2 Priority benefits together under one creative strategy. Following the recent ad featuring Gary Oldman, the creative activity was developed around the idea that "it is wonderful when we...

Nintendo drops celebrities for Wii U launch campaign

Nintendo is dropping celebrities from its advertising, as part of the launch of its Wii U video-game console.

Currys and PC World 'we can help' by M&C Saatchi

M&C Saatchi has created an integrated campaign for Dixons Retail's Currys and PC World with work running across TV, print, digital, in-store, online and CRM.

Brother 'the printer orchestra' by Grey London

Grey London has created an orchestra made out of old office machinery for an online spot for Brother.

HTC 'Beats Audio' by Romelle Swire

Romelle Swire has created a cinema ad for HTC.

Intel 'go do something wonderful' by Wieden & Kennedy Amsterdam

Based on a quote from the Intel co-founder Robert Noyce, the "go do something wonderful" campaign aims to excite people about what they are capable of doing with help from a PC with Intel Inside.

Twitter confident interest-led targeting has benefits over Facebook friends

VIDEO: Twitter's early attempts to lure advertisers with interest-based targeting capabilities is proving to be "very, very compelling", according to chief executive Dick Costolo, and the service is set to expand "significantly" over the coming year.

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