MasterCard has recruited pop music artists Rita Ora, Conor Maynard and Delilah to front a campaign promoting the fifteenth year of its sponsorship of The BRIT Awards.
29 Nov 2012
This is the second in a series of ads by VCCP to be launched over the coming months that aim to bring all of the O2 Priority benefits together under one creative strategy. Following the recent ad featuring Gary Oldman, the creative activity was developed around the idea that "it is wonderful when we...
Samsung is targeting creative technologists with a video campaign that shows a hack of its Galaxy Note II smartphone device create bubble patterns in a water tank.
20 Nov 2012
As part of Comparethemarket.com s sponsorship of Coronation Street , VCCP has created a film showing Russian meerkats composing an ode to Weatherfield. In the work, the brand character Aleksandr Orlov performs with a meerkat band. Released online, the film gained 1.2 million views on YouTube overnight....
20 Nov 2012
The domestic violence charity Refuge has launched an interactive video campaign by the French artist, musician and animated film director Fursy Teyssier and the digital agency Code Computerlove.
The YouTube video features a hand-painted-effect animation to help people recognise the signs of domestic...
20 Nov 2012
Rainey Kelly Campbell Roalfe/Y R has created a campaign for Digital Radio, the DAB radio body, and the BBC to promote the medium. It launched across BBC TV, BBC Radio, commercial radio, online and in-store. The TV ads depict a brand character, D Love, attempting to "spread the love" with the help of...
20 Nov 2012
Grey London has launched the next phase of its British Heart Foundation campaign with a number of new films, including a TV ad starring 12-year-old Brenock O Connor as a mini version of the charity s campaign frontman, Vinnie Jones. The spot is designed to promote hands-only CPR to a younger generation....
Asos, the online fashion retailer, is attacking Christmas clichés with an online film featuring a "stylish prankster" called the 'Asossin', intended to promote its menswear range to men aged 18 to 25.
M&C Saatchi has created its first piece of work for Virgin Holidays since winning the account in September.
14 Nov 2012
| by Nick Batten
Kimberly-Clark, the American personal care corporation, has rolled out an integrated marketing campaign in support of Kleenex Balsam that encourages families to "give a little extra care" this winter.