Search results

Showing 1 - 10 of 16 results

Sort results by: date | relevance

Search filters:

By Publication

  • mediaweek.co.uk Remove publication filter

By Channel

  • Digital marketing Remove filter

By Media

  • Video Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By News Type

Twitter confident interest-led targeting has benefits over Facebook friends

VIDEO: Twitter's early attempts to lure advertisers with interest-based targeting capabilities is proving to be "very, very compelling", according to chief executive Dick Costolo, and the service is set to expand "significantly" over the coming year.

'Stupid rivalry' between TV and internet is over, says Thinkbox's Alps

VIDEO: The TV and internet industries are "working together much more closely," says Tess Alps, executive chairman of commercial TV advertising trade body Thinkbox.

Microsoft focuses on Kinect tech as Apple launches iPhone 5

Steve Edwards, group head of sales at Microsoft, is focusing on its open Kinect technology to tap into audiences and calls Apple's iPhone 5 launch "and important part of our growth".

Media Agenda: Carrie Longton, co-founder, Mumsnet

Carrie Longton talks to Media Week about the strength of the Mumsnet community, how its recent What Car partnership is a natural fit for the brand, and provides tips for all of those budding entrepreneurs looking to set up their own digital start-ups.

Telegraph wins IAB's first Future Format award

Telegraph Media Group, working with Google's DoubleClick, has beaten AOL and Microsoft to win the Internet Advertising Bureau's inaugural Future Format award, for a new display ad product.

Media Agenda: Be Viacom's Dave Sibley discusses building brands

Dave Sibley, Be Viacom's executive vice-president and managing director, talks about finding solutions for brands, the international media market and building a second screen environment.

Media Agenda: Steve Hatch talks about media agency challenges

Steve Hatch, MEC chief executive, provides an insight into his agency's IPA Effectiveness Award-winning work and maps out the current and future digital landscape.

Media Agenda: James Tye talks about making digital publishing profitable

James Tye, CEO at Dennis Publishing, warns against assuming all your readers want the same, and reveals how the company is monetising its digital products.

Ad recognition app to feature in FT super-yacht campaign

A super-yacht print ad in tomorrow's FT will be the vehicle for the latest ad recognition technology to challenge QR codes, Aurasma.

What is Amazon getting for LoveFilm's price tag?

LoveFilm is not only a DVD and games rental business and a film streaming company, it also offers its own editorial content, videos and events through its website. Media Week presents a few of the extras that new owner Amazon will be able to provide.


Additional Information

Latest jobs Jobs web feed