Agency of the Year: Creative Agency of the Year - Clemmow Hornby Inge
15 Dec 2004 | by Mark Sweney
Three years on, CHI combines a storming new business record and impressive client results with sound management decisions for the future.
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Media News brief: Dada Ringtones appoints Guerillascope
15 Dec 2004
Dada Ringtones, the Italian ringtone operator, has appointed Guerillascope to its media buying account. The business, previously handled by OMD, is worth about £200,000 a month.
Agency of the Year: Media Agency of the Year - Best of the rest
15 Dec 2004
New business wins in the year totalling £263m - a record for a UK agency - made last year's winner, MindShare, a serious contender for Marketing's Media Agency of the Year. MindShare is a must-have on media pitch lists and this year secured £206m of Unilever and £25m of HSBC business. As part of its...
Media: HomeChoice extends its service into Stevenage
10 Dec 2004
HomeChoice, the broadband and digital TV entertainment service owned by VideoNetworks, is extending its service into Stevenage. This has extended its reach by 33,000 homes.
Top Performers of 2004: International Media Network of the Year - MindShare
10 Dec 2004
For MindShare, 2004 meant new-business success, award-winning work, investment in planning and research and creating a strong culture.
The Work: Private View
03 Dec 2004
CREATIVE - Steve Henry, creative partner, HHCL/Red Cell Welcome to the cheap-shot shooting gallery. A place where (traditionally) traditional creative directors pretend that every ad comes from a beer brief and where the old "lads' view" of advertising flourishes, just as it does on D Alan Duncan,...
PlayStation aims at adults with online television channel
02 Dec 2004 | by Staff,
LONDON - Sony PlayStation is targeting adults with an online TV channel to promote its PS2 console.
CNN offers free mobile news service funded by Xerox
26 Nov 2004 | by Daniel Farey-Jones,
LONDON - CNN has launched the first mobile news service to be entirely supported by an advertiser, with money from Xerox effectively allowing it to be offered to consumers free of subscription charges.
Media: O2 signs deal with IPC ignite!
26 Nov 2004
O2 has signed a deal with IPC ignite! to create a 3-D lenticular cover for its weekly music magazine NME. A holographic image will feature on its annual Cool List issue, out this week, while the back cover will carry a full-page lenticular ad promoting one of O2's handsets. The deal was brokered by...
BT plots £100m consolidation across agency roster
25 Nov 2004 | by Glen Mutel,
LONDON - BT is preparing to ditch its existing agency roster model and will invite holding companies to submit joint tenders for its £100m-plus combined creative, direct marketing and media accounts.
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