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Burberry partners with Google on digital kisses campaign

12 Jun 2013 | by Magda Ibrahim

Burberry has partnered with Google to launch a social campaign that allows users to send their real kisses around the world.

MEDIA360: Domino's to behave more like a media owner

07 Jun 2013 | by Chloe Smith

Domino's has said it has to behave more like a media owner today than ever before, so as to achieve "less manipulation and more inspiration".

MEDIA360: 'What would Jesse do?' asks Boots marketing chief

06 Jun 2013 | by Louise Ridley

Boots is driven by the campaigning values of its founder Jesse Boot, according to Elizabeth Fagan, marketing director of Boots UK, at today's Media360 event.

C4 to air French ads from L'Oreal and Renault in The Returned

31 May 2013 | by Chloe Smith

Channel 4 is going to broadcast the first exclusively French ad break during the launch episode of French zombie drama 'The Returned', with subtitled ads from L'Oreal, Renault, Bel Boursin and Emirates.

Ministry of Sound signs first product placement for Towie

30 May 2013 | by Chloe Smith

Ministry of Sound's upcoming album Marbella Sessions is to feature in two special episodes of 'The Only Way is Essex', making it the first brand to have a paid-for placement on the show.

Superdrug enters first broadcast partnership with Discovery's TLC

15 Apr 2013 | by Chloe Smith

Superdrug has entered into its first TV partnership, a major seven-figure sponsorship deal with Discovery Networks for the new TLC entertainment channel.

James Purnell to oversee marketing at BBC

14 Feb 2013 | by Ben Bold

The BBC has appointed former culture secretary James Purnell as director of strategy and digital, a role that sees him take charge of the corporation's marketing division, including marketing chief Philip Almond.

The 10 most popular ads among YouTube UK users in 2012

06 Dec 2012 | by Sarah Shearman

Ads from Honda, Peugeot and Durex were the three most viewed by YouTube UK users so far this year, in a top 10 that features two films by VCCP.

Most read stories in advertising, marketing, media and PR (4 - 10 Nov 2012)

12 Nov 2012 | by Arif Durrani

The pace is not slowing, and we now have all those Christmas celebrations looming... Make sure you're on top of the latest news with our weekly digest of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.

Lego targeted by anti-Sun page 3 campaign

05 Nov 2012 | by Maisie McCabe

Lego, the children's toy brand, has been targeted by a group campaigning for The Sun to drop its page 3 topless pictures because it is running a promotion with the News International-owned newspaper.

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