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The BBC has appointed former culture secretary James Purnell as director of strategy and digital, a role that sees him take charge of the corporation's marketing division, including marketing chief Philip Almond.
Lego, the children's toy brand, has been targeted by a group campaigning for The Sun to drop its page 3 topless pictures because it is running a promotion with the News International-owned newspaper.
Roy Blanga, managing director, Groupon GB & IE, says the company has retained its "strong entrepreneurial culture" two-years after setting up in the country.
Once the sole province of Silicon Valley tech companies, intensive 'hackathons' have gained currency with more 'traditional' brands
Rolex was the most engaged with brand among UK Facebook users in May, despite not having an official brand page, according to the latest data from performance marketing agency iProspect.
Amazon and Google have applied for more than 150 domain names between them, directly competing for several, including app, free, shop and you.
McDonald's secured the prestigious Grand Prix at the 2012 Marketing Society Awards for Excellence, held on Monday, for the role marketing has played in overhauling its UK business since 2006.
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Clutching a Starbucks coffee, Carolyn Everson looks remarkably intact for someone who has just stepped off a delayed red-eye from New York.
Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend as they move to reach the growing number of consumers using mobile devices to interact online, according to an IAB survey.
